emPower Breakfast
How to Handle Objections — Chris Sund spoke to professionals and leaders from across the community about one of the most essential skills in leadership, sales, and communication today.
Where the community
starts the day.
The emPower Breakfast is a community-driven leadership event designed to bring together professionals who are committed to personal and professional growth. The event features speakers who deliver practical insights, actionable strategies, and real-life experiences that attendees can immediately apply.
With a focus on connection and development, the emPower Breakfast continues to serve as a platform for leaders and emerging professionals to strengthen their skills, expand their thinking, and build meaningful relationships. This session was hosted at the Beardmore Event Center in Bellevue, Nebraska.
How to Handle Objections
Turning resistance into a better conversation
In this session, Chris challenged attendees to rethink how they view objections. Instead of seeing them as barriers, he reframed them as opportunities to build trust, uncover deeper needs, and create better outcomes.
Drawing from his experience in leadership and healthcare staffing, Chris shared practical tools that can be applied across industries. The session focused on both external objections, such as resistance from others, and internal objections, including self-doubt and hesitation. Whether in the workplace or everyday life, objections are constant.
Listen
Acknowledge
Ask
Respond
Confirm
This framework gives professionals a clear, repeatable approach to navigating difficult conversations and gaining alignment.
Four principles that elevate every interaction.
Patience
Focus
Tone
The Golden Rule
Together, these strategies help individuals stay composed, communicate clearly, and lead with intention even in high-pressure situations.
What Attendees Took Away
How to handle objections with confidence and clarity.
Ways to turn resistance into productive conversations.
Techniques to improve communication in challenging situations.
Strategies for gaining buy-in and influencing outcomes.
Tools to overcome internal objections and take action.
The emPower Breakfast provided an engaging environment where attendees could reflect, learn, and grow alongside peers. The session prompted meaningful conversations around communication, leadership, and personal development.
By focusing on real-world application and relatable scenarios, the keynote resonated with professionals across different industries and experience levels.
Feedback from the room.
Having Chris Sund as a Sarpy County emPower Breakfast speaker was a breath of fresh air. Before I heard him I thought, “nice title, I wonder if he’ll deliver any new ideas.” He was amazing! He brought up all the things that make us a little crazy and gave us new ways of handling objections. I would always be happy to recommend Chris.
Having started a brand new role in Business Development recently, the timing was perfect. Chris is a great story teller and shared how he was persistent and determined to get what he wanted in his career. I found the focus on “the pause” and how we speak resonated and caused me to pause. Tone, words and even our body language while listening all lead us to the next conversation.
You Are Capable of More.
Chris is the author of the bestselling You Are Capable of More. Copies can be bundled for attendees, and Chris can run a signing table in the exhibit hall — which drives traffic for your sponsors.
Winner, How-To Category2026 Paris Book FestivalAbout the Book →
Bring This to Your EventBook Chris for your event.
Chris speaks on leadership, communication, and personal development for business and community audiences. Check availability and receive a customized proposal.