Sales Keynote Speaker

A Kickoff Opener Your Team Can Execute on Monday

Chris Sund carries a number. As President & COO of Uniti Med and GQR Healthcare and COO of Nebula, he built the sales and recruiting engine behind 10x revenue growth — and he opens kickoffs with the objection handling and mindset work that produced it, not borrowed motivation.

Black and white portrait of Chris Sund, sales keynote speaker
Keynote Speaker●President & COO●10x Revenue Growth●2026 Paris Book Festival Winner●Inc. Regionals #3 Fastest-Growing in the Midwest●Sales Kickoffs of 800+●Fortune Best Workplaces Award●Author of You Are Capable of More●Keynote Speaker●President & COO●10x Revenue Growth●2026 Paris Book Festival Winner●Inc. Regionals #3 Fastest-Growing in the Midwest●Sales Kickoffs of 800+●Fortune Best Workplaces Award●Author of You Are Capable of More●

What Your Sales Team Walks Out With

A kickoff has one job: send people back to the phones different than they arrived. Chris opens with energy and closes with something specific — the objection they have been losing to, the call they have been avoiding, the number they stopped believing was possible. He is a sitting operator, so the room knows he is describing this quarter, not a story from a decade ago.

  • A repeatable framework for the objections that stall deals
  • How top performers handle the call they do not want to make
  • Selling on value when you are not the cheapest option in the room
  • Why the best sales cultures are retention cultures first
  • Original research: 92% believe they are capable of more than they are doing now

Popular Programs for Sales Audiences

Every session is customized to your team, product, and market.

How to Handle Objections

The most requested sales session — turning a no into a conversation.

You Are Capable of More: Sales

The sales edition of the signature keynote, delivered at the Definitive Healthcare kickoff.

The LOCKS Framework

Five conditions that have to be met before a deal closes, and how to tell which one is missing.

The LAARC Method

Listen, Acknowledge, Ask, Respond, Confirm. The objection-handling method behind the sessions.

You Are Capable of More

The signature keynote — the ceiling most reps put on themselves before the market does.

Winning the Talent Battle

For sales leaders who also have to recruit and keep producers.

Motivating Today’s Workforce

What actually moves a team when the comp plan is already set.

Sales Audiences Chris Serves

Sales Kickoffs & SKOsPresident’s Club & Award EventsRecruiter & BD Team MeetingsFranchise & Network ConferencesAnnual Company MeetingsSales Leadership Retreats

Related pages: Sales Kickoff Speaker · Sales Leadership Speaker · Revenue Growth Speaker · Nobody Wants to Be Overcome · How to Increase Sales · How to Grow Revenue Fast · Corporate Keynote Speaker · Staffing Industry Speaker · Company Event Speaker · All Sales Speaking

What Sales Leaders Ask

Has he done a large kickoff?

Yes — including a sales kickoff in front of 800+ people. He is comfortable opening a general session and equally comfortable in a room of thirty.

Will he learn our product and market?

Yes. Chris asks for your comp structure, your top objections, and what your leadership wants changed before he builds the session. Generic sales content is not worth your kickoff slot.

Opener or closer?

Both work. Opening sets the tone for the meeting; closing sends them out the door with momentum. Chris will tell you which fits your agenda once he sees it.

Can he do a workshop as well?

Yes. The objections material works especially well as a breakout where reps practice live before they need it on a call.

Chris Sund seated with his book You Are Capable of More
The Book

You Are Capable of More

The bestselling book behind the keynotes — ten principles for closing the gap between what a team is producing and what it is actually capable of. Most sales teams are not short on talent; they are short on belief that the next tier is available to them.

Kickoffs regularly pair a keynote with copies for every rep. Bulk pricing and signed editions are available.

Chris Sund delivering a sales kickoff keynote
Meet Chris

He Still Owns a Number

Chris took Uniti Med from startup to one of the largest healthcare staffing firms in the country — 10x revenue growth and #3 fastest-growing in the Midwest on the Inc. Regionals — built on a sales and recruiting floor he ran himself.

That matters for a kickoff. Sales teams have a fast filter for speakers who have never carried quota. Chris is still accountable for revenue this quarter, and the room can tell.

He is President & COO of Uniti Med and GQR Healthcare and COO of Nebula, a Maxwell Leadership Certified coach, a bestselling author, an Inc. contributor, and a Forbes Business Council member.

Chris Sund on My KC Live at KCTV5 in Kansas City

As Seen & Heard

Television, national business press, and the podcasts where Chris talks growth, sales, and leadership.

ForbesInc. magazineMy KC Live on KCTV5KXANKiller Growth PodcastStaffing Stories PodcastForbesInc. magazineMy KC Live on KCTV5KXANKiller Growth PodcastStaffing Stories Podcast
TalentTrack PodcastUnlocking High Performance PodcastCatalytic Leadership PodcastCulture From the Heart PodcastAtlas PodcastAmplify Speakers PodcastTalentTrack PodcastUnlocking High Performance PodcastCatalytic Leadership PodcastCulture From the Heart PodcastAtlas PodcastAmplify Speakers Podcast

Stages I Have Spoken On

BeatStarsDefinitive HealthcareSIA Healthcare Staffing SummitTravConCalifornia Staffing and RecruitingTalentTrackNATHOPOWER ConferenceBeatStarsDefinitive HealthcareSIA Healthcare Staffing SummitTravConCalifornia Staffing and RecruitingTalentTrackNATHOPOWER Conference
DisruptHR OmahaDisruptHR Kansas CityGreater Omaha ChamberemPower BreakfastYP SummitAuthentica Connect and InspireNAHCRCrawford County Memorial HospitalDisruptHR OmahaDisruptHR Kansas CityGreater Omaha ChamberemPower BreakfastYP SummitAuthentica Connect and InspireNAHCRCrawford County Memorial Hospital
AHCA/NCALNCCHCAOHPACHE WisconsinIowa Health Care AssociationColorado Health Care AssociationLeadingAge IllinoisRural Health Association of UtahAHCA/NCALNCCHCAOHPACHE WisconsinIowa Health Care AssociationColorado Health Care AssociationLeadingAge IllinoisRural Health Association of Utah

Bring Chris to Your Kickoff

Tell Chris about your team, your market, and what you want different when they get back to the phones.

Check Availability & Fees

Response within one business day · Speaker kit, bio & headshots