emPower Breakfast Lincoln

October 2026 · Lincoln, NE

emPower Breakfast Lincoln

Chris was the featured speaker at the October breakfast, with a short, practical session on handling objections: You Are Capable of More: Handle Objections to Achieve Success.

Chris Sund presenting You Are Capable of More Sales at the emPower Breakfast in Lincoln, Nebraska, with the title slide on screen
Date
October 15, 2026
Venue
Talon Room, Lincoln, NE
Session
Handle Objections to Achieve Success
Format
Featured Speaker · 15 to 20 Minutes
Keynote Speaker●Author of You Are Capable of More●President & COO●Inc. Regionals #3 Fastest-Growing in the Midwest●Fortune Magazine Best Workplaces Award●10x Revenue Growth●2026 Paris Book Festival Winner●Maxwell Leadership Certified Coach●Keynote Speaker●Author of You Are Capable of More●President & COO●Inc. Regionals #3 Fastest-Growing in the Midwest●Fortune Magazine Best Workplaces Award●10x Revenue Growth●2026 Paris Book Festival Winner●Maxwell Leadership Certified Coach●
emPower Breakfast logo
About the Event

Lincoln, over breakfast.

The emPower Breakfast has been bringing people together for 25 years, and the Lincoln breakfast carries the same simple idea: a monthly morning where small business owners and operators get to know each other and connect with the larger businesses and agencies around them. It is public and non-membership, so anyone can come, and the presentations are not sales pitches.The rooms stay intentionally small enough that you could meet everyone if you tried, the morning moves quickly, and it finishes on time. The Lincoln breakfast is hosted at the Talon Room, 230 N 12th Street in downtown Lincoln, and led by Area Director Chris Blum, who brings three decades of nonprofit experience from across the United States and has served the Lincoln community since 2014.
The Session

Handle Objections to Achieve Success

A short, practical look at what to do when someone says no.

◆ What This Morning Covers

Almost everything worth having sits on the other side of an objection, whether that is a customer weighing a price, a client who says to send some information and then goes quiet, a good hire who is hesitating over an offer, or the quiet voice that says this is not the right time to ask. Most of us answer those moments faster than we understand them, and the conversation ends before it ever really starts.

This session slows that exchange down by one beat. It is drawn from the You Are Capable of More sales material, and in the fifteen to twenty minutes he had on the agenda Chris stayed on the part that travels furthest: the LAARC method, five moves that hold up whether the objection comes from a buyer, a candidate, a partner, or from you. The room got stories, a few familiar moments, and something to try in the very next conversation.

The LAARC Method
L

Listen

All the way to the end, without building the rebuttal while they talk.
A

Acknowledge

Say back what you heard so they know it landed.
A

Ask

Objections are an onion. The first answer is rarely the real one.
R

Respond

To the actual concern underneath, not the sentence on the surface.
C

Confirm

Check that it is resolved before moving on. Most people skip this.

LAARC has been published by LeadingAge Illinois in its annual conference program and written up by Cisive and NAHCR. See the framework.

What to Expect

What you can take back to work.

01
A way to hear the real objection instead of the one you expected.
02
Language for the stall, the price question, and the polite brush-off.
03
A gentler read on rejection, so the next call gets made sooner.
04
The same five moves for the objections you raise on yourself.
How the Morning Runs

Doors at 7:10, out by 9:30.

7:10 AM
Networking and breakfast served
7:30 AM
Master of ceremonies
7:35 AM
Featured sponsors
7:55 AM
Lightning talks
8:15 AM
Table introductions
8:25 AM
Featured speaker: Chris Sund on handling objections
8:50 AM
Door prizes
9:00 AM
Networking

Schedule as published by the Lincoln emPower Breakfast.

What People Say

Feedback from the rooms he speaks in.

“
Chris’ presentation at the Lincoln emPower Breakfast was succinct, practical and easy to implement for everyone in the room. We all deal with objections in our daily lives both professionally and personally and this presentation gave us a simple tool to use. My only question is “how well does it work on teenagers?”. I am grateful that Chris shared his talent with us at our breakfast.
CB
Chris Blum, CFREArea Director, Lincoln emPower Breakfast
“
Having Chris Sund as a Sarpy County emPower Breakfast speaker was a breath of fresh air. Before I heard him I thought, “nice title, I wonder if he’ll deliver any new ideas.” He was amazing! He brought up all the things that make us a little crazy and gave us new ways of handling objections. I would always be happy to recommend Chris.
PS
Paula SteensonArea Director, emPower Breakfast
“
Having started a brand new role in Business Development recently, the timing was perfect. Chris is a great story teller and shared how he was persistent and determined to get what he wanted in his career. I found the focus on “the pause” and how we speak resonated and caused me to pause. Tone, words and even our body language while listening all lead us to the next conversation.
MB
Michelle Belsaas5280 PMO
Chris Sund seated with his book You Are Capable of More
The Book

You Are Capable of More.

You Are Capable of More is the bestselling book the session comes from, with ten principles for closing the gap between who you are right now and who you are capable of becoming.Chris brought copies to Lincoln and signed them after the breakfast. Teams that want the ideas to stick often pick up a few for the office.2026 Paris Book Festival Winner sealWinner, How-To Category2026 Paris Book Festival
Stages I Have Spoken On
MICADisruptHR Kansas CityDisruptHR OmahaNAHCRNATHOTORCH/TARHC Fall ConferencePOWER ConferenceSIA Healthcare Staffing SummitTalentTrackAHCA/NCALMICADisruptHR Kansas CityDisruptHR OmahaNAHCRNATHOTORCH/TARHC Fall ConferencePOWER ConferenceSIA Healthcare Staffing SummitTalentTrackAHCA/NCAL
Greater Omaha ChamberemPower BreakfastYP SummitFremont High SchoolAuthentica Connect and InspireBeatStarsCalifornia Staffing and Recruiting AssociationDefinitive HealthcareGreater Omaha ChamberemPower BreakfastYP SummitFremont High SchoolAuthentica Connect and InspireBeatStarsCalifornia Staffing and Recruiting AssociationDefinitive Healthcare
Iowa Health Care AssociationSouth Dakota Health Care AssociationColorado Health Care AssociationMontana Health Care AssociationLeadingAge IllinoisRural Health Association of UtahVirginia Community Healthcare AssociationWSHMMARenal Healthcare AssociationNational Commission on Correctional Health CareACHE Wisconsin ChapterAOHPIowa Health Care AssociationSouth Dakota Health Care AssociationColorado Health Care AssociationMontana Health Care AssociationLeadingAge IllinoisRural Health Association of UtahVirginia Community Healthcare AssociationWSHMMARenal Healthcare AssociationNational Commission on Correctional Health CareACHE Wisconsin ChapterAOHP
Chris Sund, keynote speaker and authorBring This to Your Event

Book Chris for your event.

Chris speaks on sales, leadership, and personal development for business and community audiences. Check availability and receive a customized proposal.

Response within one business day. Or reach out directly: info@chrissund.com · 402-212-5771