Keynote Speaker in Sioux Falls, South Dakota

Sioux Falls keynote speaker for healthcare, financial services, and association events.

Chris Sund is a keynote speaker, Maxwell Leadership Certified Coach, and sitting executive who leads national healthcare staffing organizations. He speaks on workforce motivation, leadership, retention, and human potential for South Dakota associations, health systems and their multi-state operations, financial services employers, processing operations, campuses, and organizations across the Sioux Empire.

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Why Chris Fits Sioux Falls

You are deciding, from an office here, what a Tuesday night feels like in a town you have never been to.

Very few cities this size carry as much consequence for other people’s workplaces as Sioux Falls does, and most of the people carrying it have never thought of their job in those terms.

Sanford Health was founded here in 1894 and is now the largest rural health system in the United States, running hundreds of locations across the upper Midwest from a headquarters in this city. Avera Health is also headquartered here, with more than three hundred locations in around a hundred communities across five states. Between them they employ tens of thousands of people in the Sioux Falls metro alone. Sanford USD Medical Center is the largest hospital in South Dakota and the teaching institution for the USD Sanford School of Medicine. Alongside all of that, favorable banking law made this a national financial services center, with Citibank, Wells Fargo, Premier Bankcard, and a cluster of trust and fintech firms. Smithfield runs a large pork operation, Hy-Vee and the school district employ thousands more.

Hold the health systems in view for a second, because the shape of it is unusual. A director sitting in an office on this side of town writes a staffing model, a policy, a float rule, or a scheduling standard. It then applies in a critical access hospital four hours away where twelve beds are open, the nearest alternative facility is ninety miles down a two lane road, and one person calling in sick means the emergency department is genuinely short.

The failure mode there is almost never a bad person. It is abstraction. Distance turns a shift into a number, and numbers behave, whereas shifts do not. A ratio that looks reasonable in aggregate is a completely different object at two in the morning in a small town. And there is an uncomfortable pattern that anyone who has run a multi-site operation will recognize, which is that confidence about frontline work tends to increase with distance from it, because from far enough away you only ever see the average.

This is not an argument against central decisions. Standardization keeps small hospitals open and keeps care consistent, and somebody has to make those calls. It is an argument about what the job actually requires. Go to the sites, and not only the flagship ones. Ask the people doing the work before the decision rather than explaining it to them afterward. Keep at least one relationship at every level below you that will tell you the truth. And when a policy lands badly somewhere, treat that as information about the policy rather than as a compliance problem in that building.

Sioux Falls happens to be the clearest place in the country to say this out loud, because so much of the rural upper Midwest is run from here. Any leader more than one layer from the work has the same job.

Chris runs national healthcare staffing organizations, staffs facilities exactly like the ones these systems operate, and has keynoted state association conferences in eleven states, including LeadingAge Illinois and health care associations in Iowa, Montana, South Dakota, and Colorado.

Operator, Not Consultant

President and COO of national healthcare staffing organizations, staffing rural and critical access facilities across many states.

Leading at Distance

Material for headquarters and multi-site leaders whose decisions land in buildings they rarely visit.

Sioux Falls

South Dakota Health Care Association

The Leadership Exchange, an interactive leadership session for South Dakota long-term care leaders.

Sioux Falls Organizations

Groups Chris speaks for.

Sioux Falls is the largest city in South Dakota and the headquarters city for health systems serving the entire upper Midwest.

  • Sanford Health and Avera Health, for system leadership meetings, nurse leadership days, all-staff events, and multi-site manager development
  • Rural and critical access facilities across the Sanford and Avera networks, for site leadership and staff sessions, in person or virtual
  • Senior care, post-acute, and long term care providers across South Dakota, an audience Chris speaks to often
  • Citibank, Wells Fargo, Premier Bankcard, and the financial services and trust sector, for leadership meetings and all-hands sessions
  • Smithfield and the region’s processing and manufacturing operations, for supervisor and shift-based sessions
  • Augustana University, University of Sioux Falls, and Southeast Technical College, along with the Sioux Falls School District
  • South Dakota statewide associations meeting in Sioux Falls for annual conferences and member education, the format Chris works in most often
Beyond Healthcare

Sioux Falls employers running things from a distance.

Healthcare is where Chris operates, and it is the sector where distance between decision and consequence costs the most.

Multi-State Health Systems

Headquarters teams setting standards for hundreds of sites, most of which they will never walk through.

Rural and Critical Access Facilities

Small teams absorbing decisions made several states away, where one absence changes the whole night.

Financial Services and Trust

Large operations serving customers nationwide from a city those customers never think about.

Processing, Retail, and Education

Shift-based and public facing work that keeps the rest of the local economy running.

Where He Speaks

Sioux Falls and Sioux Empire venues.

  • Downtown hotel ballrooms and the Sioux Falls Convention Center for South Dakota association annual meetings
  • Sanford and Avera campuses for nurse leadership, system leadership, and all-staff days
  • Corporate campuses and operations centers for leadership meetings and all-hands sessions
  • Processing and manufacturing facilities for supervisor sessions, repeated across shifts
  • Augustana, University of Sioux Falls, and Southeast Tech facilities for campus programming
  • Chamber luncheons, banquets, and Minnehaha and Lincoln County gatherings
  • Brookings, Mitchell, Yankton, Vermillion, Watertown, and communities across eastern South Dakota
Event Types

Sioux Falls events Chris speaks at.

Hospital and Health System Events

Leadership days, nurse recognition events, and all-staff meetings.

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Rural and Critical Access Healthcare

Sessions for small facilities and for the leaders who set policy across them.

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Association Conferences

South Dakota association annual meetings and general sessions, the format Chris works in most often.

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Retention and Frontline Leadership

Supervisor development for site leaders carrying decisions they did not make.

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Nurse Leadership

Charge nurse and manager development across flagship and rural sites.

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Company and Leadership Meetings

All-hands gatherings, annual meetings, kickoffs, and banquets.

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Programs

Keynote topics for your Sioux Falls event.

Every session is customized for the audience, the format, and what you are actually trying to change.

See what conference organizers and HR leaders have said after booking Chris.

Questions

Booking a keynote speaker in Sioux Falls

Has Chris spoken to South Dakota healthcare audiences?
Yes. Chris has keynoted state association conferences in eleven states, including the South Dakota Health Care Association conference in Sioux Falls, where he led The Leadership Exchange, and equivalents in Iowa, Montana, and Colorado, along with LeadingAge Illinois. See past speaking events.
Does Chris travel to Sioux Falls?
Yes, and it is a regional trip. Chris is based in Fremont, Nebraska, a straightforward drive south. Sioux Falls Regional Airport serves the city for out-of-state attendees. Travel is planned as part of the booking.
Is this a criticism of centralized decision making?
No. Standardization is often what keeps small facilities open, and someone has to make those calls. The session is about what the job requires of the person making them, which is staying close enough to the work to know what a decision actually costs.
Can the session reach our rural sites?
Yes, and for multi-site systems it is usually the right structure. Bookings often pair an in-person session at the flagship with a virtual repeat so site leaders and night shifts across the network are included.
Can Chris speak to both executives and frontline staff?
Yes, though they are usually built as different sessions. The leadership version deals with decisions at distance. The all-staff version deals with what makes the work worth doing and how people are treated while doing it.
What does a Sioux Falls keynote cost?
Fees depend on format, travel, session length, number of repeats, and whether the booking includes a workshop or book copies. Each event is quoted directly, usually within one business day.
Can Chris speak virtually to a South Dakota audience?
Yes. Virtual keynotes and webinars are available with no travel cost, which suits statewide organizations, rural facilities, chapter meetings, and member education. See past webinars.
Ready to Book

Bring Chris to your Sioux Falls event.

Send your date, location, and audience. You will get availability and a quote back within one business day.

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info@chrissund.com · 402-212-5771 · South Dakota speaking · All locations


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