Keynote Speaker in Lansing, MI

Keynote Speaker in Lansing, Michigan

Lansing keynote speaker for manufacturing, healthcare, and association events.

Chris Sund is a keynote speaker, Maxwell Leadership Certified Coach, and sitting executive who leads national healthcare staffing organizations. He speaks on workforce motivation, leadership, retention, and human potential for Michigan associations, state agencies, hospitals, manufacturers, schools, and employers across mid-Michigan.

Check Lansing Availability

Response within one business day.

Why Chris Fits Lansing

Nobody here is being told their skill is obsolete. They are being told it applies to something else now, and that is harder.

Lansing is in the middle of a transition that has not resolved, and the way it is usually discussed gets the human part wrong.

General Motors remains one of the city’s largest employers with around four thousand workers in Lansing and nearby Delta Township. Grand River Assembly runs a single shift building Cadillac performance sedans and stamping metal for other models. A large federal grant was awarded to shift Lansing production toward electric vehicles, GM has been publicly noncommittal about the timing, and the company exited the Ultium battery joint venture and will not staff the Lansing battery plant directly even as production there continues. Meanwhile Sparrow, this region’s largest health employer since 1912 with roughly seventy six hundred people, is now University of Michigan Health-Sparrow, with new facilities recently approved.

So the major institutions in this city have changed hands, changed products, or changed plans in a short span, and the people inside them have been asked to absorb that without a clear answer about what happens next.

Here is what most retraining conversations miss. The research is actually encouraging on the numbers. University of Michigan researchers studying plants that moved to full electric production found assembly employment rose rather than collapsed, and at one long-running plant the workers needed per vehicle stayed substantially higher than expected. The predicted mass job loss has not shown up in the data.

The real obstacle is not headcount. It is whether a fifty one year old who has built the same thing well for twenty two years believes they can still learn something new. That is not a skills gap, it is a belief gap, and no apprenticeship funding touches it. A person who has quietly decided they are too far along to start over will not enroll in the training, will not raise their hand, and will not tell you that is why. Changing that belief is the entire job of the leader standing in front of them, and it happens to be exactly what this session is about.

Chris runs national healthcare staffing organizations and has keynoted state association conferences in eleven states, including LeadingAge Illinois and health care associations in Iowa, Montana, South Dakota, and Colorado. His book, You Are Capable of More, is built on this specific question.

Operator, Not Consultant

President and COO of national healthcare staffing organizations, still making the hiring and retention calls he speaks about.

The Book Fits the City

You Are Capable of More is about people underestimating what they can still become, which is the live question on a Lansing plant floor.

Shift-Friendly Formats

Sessions built to run more than once in a day so plant shifts and clinical nights are not left out.

Lansing Organizations

Groups Chris speaks for.

Lansing combines Michigan state government with a major health system, a flagship university next door, and an auto manufacturing base, which puts a wide mix of audiences in one metro.

  • University of Michigan Health-Sparrow, headquartered in Lansing and founded in 1912, with roughly seventy six hundred employees and more than nine hundred affiliated physicians serving central Michigan
  • State of Michigan agencies and departments, the most significant employer within the city, for in-service and leadership development days
  • General Motors, with around four thousand workers at Grand River Assembly and Delta Township, plus the region’s automotive suppliers and engineering firms
  • Michigan State University in East Lansing and Lansing Community College, which runs automotive service, EV, and welding training programs
  • Michigan statewide associations in hospital, long-term care, municipal, school board, and education sectors, which convene members and hold advocacy days in the capital, along with the trade associations headquartered here
  • Insurance and financial services firms with headquarters or regional offices in Lansing
  • Lansing School District and the mid-Michigan districts, plus city and Ingham County government
Beyond Healthcare

Lansing employers asking people to change.

Healthcare is where Chris operates, but the question of whether people believe they can adapt runs across this whole economy.

Automotive and Manufacturing

Plants and suppliers retooling around new products, where long-tenured skilled workers are being asked to apply their trade to something unfamiliar.

State Government

Agencies modernizing systems and processes, where experienced staff face the same adaptation question in a different setting.

Higher Education and Training

MSU and Lansing Community College, running the programs meant to carry people through the transition.

Insurance and Trade Associations

The professional employers clustered around state government, competing for the same mid-Michigan talent.

Where He Speaks

Lansing and mid-Michigan venues.

  • Lansing Center and downtown hotel space for statewide association annual meetings
  • The Michigan State Capitol and surrounding state office buildings for agency in-service and leadership sessions
  • Plant and supplier sites in Lansing and Delta Township for shift-friendly all-hands sessions
  • University of Michigan Health-Sparrow campuses for staff, nurse leadership, and all-staff days
  • Michigan State University and Lansing Community College for campus and workforce programming
  • East Lansing, Okemos, Grand Ledge, and the mid-Michigan communities, with Detroit and Grand Rapids for organizations that rotate their meeting location
Programs

Keynote topics for your Lansing event.

Every session is customized for the audience, the format, and what you are actually trying to change.

See what conference organizers and HR leaders have said after booking Chris.

Questions

Booking a keynote speaker in Lansing

Has Chris spoken in Michigan before?
Chris has keynoted state association conferences in eleven states, including LeadingAge Illinois and health care associations in Iowa, Montana, South Dakota, and Colorado, which serve the same hospital and long-term care audiences Michigan’s associations represent. See past speaking events.
Does Chris travel to Lansing?
Yes. Chris is based in Fremont, Nebraska and speaks nationwide. Lansing is reached through Capital Region International or through Detroit and Grand Rapids with a drive, and travel is handled as part of the booking.
Our workforce is skeptical of change initiatives. Will a keynote just add to that?
It would if it were a change management pitch, and it is not. The session does not ask anyone to be excited about a transition they did not choose. It works on whether people still believe they are capable of learning something new, which is the actual barrier.
Will this land with a plant floor audience?
Yes. The material is written for people who work on their feet and does not assume anyone in the room has a desk or a degree.
Can the session run for multiple shifts?
Yes, and for plant and hospital bookings it usually should. Sessions often run more than once in a day, or pair an in-person session with a virtual repeat so second and third shift are included.
What does a Lansing keynote cost?
Fees depend on format, travel, session length, and whether the booking includes a workshop or book copies. Each event is quoted directly, usually within one business day.
Can Chris speak virtually to a Michigan audience?
Yes. Virtual keynotes and webinars are available with no travel cost, which suits multi-shift sessions, chapter meetings, and member education. See past webinars.
Ready to Book

Bring Chris to your Lansing event.

Send your date, location, and audience. You will get availability and a quote back within one business day.

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info@chrissund.com · 402-212-5771 · Michigan speaking · All locations