Change Management Speaker

Change Management Speaker

Bring People With You Through The Change.

Change kickoffs and town halls, merger and integration meetings, restructure and system rollout sessions, and leadership retreats.

Chris Sund, change management keynote speaker, author of You Are Capable of More
Change & transition

Most change plans are sound. What decides whether they land is how well the people carrying them out are brought along, and that is a leadership skill rather than a project step. Chris Sund has spent two decades inside fast growth, acquisitions, and reorganizations, and speaks to the part your project plan does not cover: giving a workforce a reason to move with you.

Response within one business day · Travels from Omaha · Speaks nationwide

Change Management Speaker●Bestselling Author●2026 Paris Book Festival Winner●Fortune Best Workplaces●Great Place to Work Certified 3 Years Running●Inc. Regionals #3 Fastest-Growing in the Midwest●Forbes Business Council●Change Management Speaker●Bestselling Author●2026 Paris Book Festival Winner●Fortune Best Workplaces●Great Place to Work Certified 3 Years Running●Inc. Regionals #3 Fastest-Growing in the Midwest●Forbes Business Council●

People will follow a change they understand from a leader they believe.

Stages I Have Spoken On
Midwest Insulation Contractors Association
BeatStars
Greater Omaha Chamber
Staffing Industry Analysts
NATHO
DisruptHR Omaha
Midwest Insulation Contractors Association
BeatStars
Greater Omaha Chamber
Staffing Industry Analysts
NATHO
DisruptHR Omaha
DisruptHR Kansas City
California Staffing Professionals
TalentTrack
Crawford County Memorial Hospital
NAHCR
Rural Health Association of Utah
DisruptHR Kansas City
California Staffing Professionals
TalentTrack
Crawford County Memorial Hospital
NAHCR
Rural Health Association of Utah
American Health Care Association
Iowa Health Care Association
South Dakota Health Care Association
Colorado Health Care Association
ACHE Wisconsin
AOHP
American Health Care Association
Iowa Health Care Association
South Dakota Health Care Association
Colorado Health Care Association
ACHE Wisconsin
AOHP
Chris Sund on My KC Live at KCTV5 in Kansas City talking about You Are Capable of MoreMy KC Live, KCTV5 Kansas City →
In The Media

Let your executives watch him first.

A change meeting is a high-stakes room and the wrong speaker makes it worse. Send a clip to the leadership team and let people judge for themselves. Chris has been on morning television in six markets and in Forbes, Inc., and the Midlands Business Journal, all collected in the media hub.

As seen in national and local media
Forbes
Inc. magazine
WOWT 6 News Omaha
10/11 NOW News Nebraska
My KC Live on KCTV5 Kansas City
Midlands Business Journal
Forbes
Inc. magazine
WOWT 6 News Omaha
10/11 NOW News Nebraska
My KC Live on KCTV5 Kansas City
Midlands Business Journal
WFLA News Channel 8 Tampa
Dakota News Now
Local 5 ABC
KXAN
Mix 105.5
WFLA News Channel 8 Tampa
Dakota News Now
Local 5 ABC
KXAN
Mix 105.5
What They Get

Five things a room takes out of a hard meeting.

No methodology, no maturity model, no stakeholder matrix. Your consultants and your project team own that. This is the human layer that decides whether any of it actually takes.

You have lived with this decision for six months. They have had it for six minutes. Close that gap and the plan works.

On what the change session is about

  • The gap between the announcement and the absorption. Leadership has processed the change privately for months. Everyone else meets it cold, in a room, with their colleagues watching their face. Naming that gap out loud changes how the room receives it.
  • What people are actually asking. Not why are we doing this. They are asking whether they still have a job, whether they will look stupid, and whether the person announcing it has been straight with them before.
  • The middle managers holding it together. They did not make the decision, they cannot change it, and they have to sell it anyway while absorbing the reaction. That is the hardest seat in any change and almost nobody speaks to it.
  • Bad news beats no news. Silence between announcements gets filled with the worst available story. Saying what you do not yet know, on a schedule, holds a workforce together better than waiting for certainty.
  • One move, not a program. Every session closes on a single specific action, sized for people going back into a week that is already unsettled.
Formats

Eight ways organizations book the change session.

Most organizations pair an all-staff session with a separate one for the managers who have to carry it afterward. That combination does more than either alone.

50 to 75 Minutes

Change Kickoff or Town Hall

The whole organization at the start of a transition. Delivered alongside your leadership's announcement, not instead of it.
60 to 90 Minutes

Manager & Supervisor Session

The people who have to carry a decision they did not make. The highest-leverage room in any change.
50 to 75 Minutes

Merger & Integration Meeting

Two workforces in one room for the first time, both wondering which culture wins. Built for that specific discomfort.
50 to 75 Minutes

System or Technology Rollout

New platform, new process, new expectations. Aimed at adoption and the fatigue that comes with it.
60 to 90 Minutes

Leadership Retreat

Executive teams working through what to say, when to say it, and what they have been avoiding saying at all.
50 to 75 Minutes

Conference Keynote

General session at a leadership, HR, or association conference where change is the theme of the year.
60 to 90 Minutes

Take Back Your Time With AI

For teams where the change is AI itself. A live working session rather than a lecture about disruption. Full details.
50 to 75 Minutes

Conference Breakouts

Repeatable concurrent sessions alongside a general session at a conference or association event.
Who Books It

Built for organizations in the middle of something.

The framework holds across all of them. What changes is who is in the room and what they are walking back into.

Mergers & Acquisitions

Newly combined organizations where two workforces, two cultures, and two sets of assumptions have to become one.

Restructures & Reorgs

New reporting lines, consolidated teams, and the uncertainty that runs for months after the chart is published.

Leadership Transition

New CEOs, new executive teams, and succession moments where a workforce is deciding whether to trust somebody new.

System & Technology Rollouts

New platforms and processes where adoption depends on whether people believe it will make their job better.

Fast-Growth Companies

Organizations scaling quickly enough that the way things work changes every quarter. See business speaking.

Healthcare Systems

Service line changes, affiliations, and staffing model shifts. See healthcare speaking.

HR & People Teams

The function that owns the human side of every transition. See HR conference speaking.

Government & Public Sector

Administration changes, budget shifts, and consolidations. See government speaking.

Associations & Nonprofits

Strategic plan launches, mergers, and governance changes. See nonprofit and board speaking.
The Framework

Four movements. Ten principles.

Every session runs the same architecture as the book, which is what lets an all-staff town hall and a manager session land as one message rather than two.

1

The Foundation

Ownership and time. What is inside your control when the decision, the timeline, and the org chart are not.
2

The Breakthrough

The comfort ceiling and the inner voice. Why the most capable people freeze when the ground moves.
3

The Standard

Truth over praise, and the hidden gear. Saying the hard thing early, and what a team does when somebody finally does.
4

The Purpose

Finishing, and leaving people better. The close, and what is still worth doing on the other side of this.
The Book

Something to hold onto while it is unsettled.

A town hall gives a workforce an hour. A copy gives everyone the same ten principles and the same language for months of transition, which is exactly the stretch where messages usually evaporate.

Chris Sund seated holding a copy of You Are Capable of More

You Are Capable of More: A No-Excuses Guide to Becoming Your Best Self. An Amazon bestseller from Game Changer Publishing, with a foreword by Ben Newman.

Ten chapters across four movements, written plainly and short enough that somebody distracted by a reorg will actually finish it. The free companion toolkit includes a discussion guide sized for a team meeting, a self-assessment, and a thirty day challenge. Nothing is gated behind an email address.

Length172 pages, 10 chapters
Common UseTown hall giveaway, manager development, integration onboarding
Bulk OrdersAny quantity, signed and pre-signed copies available
Discussion GuideChapter discussions sized for a weekly team meeting
What People Say

The feedback speaks for itself.

“
Chris consistently brings knowledge, insight, and practical advice. He led two impactful sessions and left everyone with tools they could use immediately.
GS
Gina SalazarTalent Acquisition Lead, University of Kansas Health System
“
Chris was an outstanding speaker and a highlight of our event. He took the time to deeply understand our organization and thoughtfully personalized every moment.
MW
Macy WebbDirector of Human Resources, Crawford County Memorial Hospital
“
Chris is a thoughtful, intentional leader who understands the influence he carries. His message challenged me to think differently about how I lead, serve, and influence others.
JR
Jay RamosCEO AGSI & President, California Staffing Professionals
“
Chris would be an incredible addition to any live audience. Each time he finds a unique way to connect on both a personal and professional level, keeping everyone engaged and attentive.
TM
Tyler MoriartyDefinitive Healthcare
“
His engaging style draws the audience into the conversation, creating a relaxed atmosphere that encourages learning and reflection. You leave not only inspired but equipped.
DB
DeAnna Busby-RastAuthentica Group
“
Chris consistently brings knowledge, insight, and practical advice. He led two impactful sessions and left everyone with tools they could use immediately.
GS
Gina SalazarTalent Acquisition Lead, University of Kansas Health System
“
Chris was an outstanding speaker and a highlight of our event. He took the time to deeply understand our organization and thoughtfully personalized every moment.
MW
Macy WebbDirector of Human Resources, Crawford County Memorial Hospital
“
Chris is a thoughtful, intentional leader who understands the influence he carries. His message challenged me to think differently about how I lead, serve, and influence others.
JR
Jay RamosCEO AGSI & President, California Staffing Professionals
“
Chris would be an incredible addition to any live audience. Each time he finds a unique way to connect on both a personal and professional level, keeping everyone engaged and attentive.
TM
Tyler MoriartyDefinitive Healthcare
“
His engaging style draws the audience into the conversation, creating a relaxed atmosphere that encourages learning and reflection. You leave not only inspired but equipped.
DB
DeAnna Busby-RastAuthentica Group
Drag or swipe
Best For

Moments you did not plan for.

Town Hall
Merger Meeting
Restructure Rollout
Manager Session
System Go-Live
Leadership Retreat
Strategy Launch
Conference Keynote
Black and white portrait of Chris Sund, keynote speaker and author of You Are Capable of More
About Chris

He has delivered the hard meeting.

Chris Sund is the bestselling author of You Are Capable of More, a keynote speaker, and an executive leader.

As President and COO of Uniti Med, GQR Healthcare and Nebula, he helped grow Uniti Med 10x in revenue in two years and earn the number three ranking on the Inc. Regionals list among the fastest growing companies in the Midwest, while the organization earned Fortune Best Workplaces recognition and Great Place to Work certification three years running.

He is a father of three, based in Nebraska, a Maxwell Leadership Certified speaker, trainer, and coach, Vice President of the NATHO Board of Directors, and the founder of Amplify Speakers. He is not a change management consultant and does not sell a methodology. What he has done is stand in front of a workforce during growth, acquisition, and restructuring and say the thing nobody wanted to hear, which is a different skill and the one most rooms are missing.

Fast Facts

Details your team will ask for.

FormatsTown hall, manager session, merger meeting, rollout session, leadership retreat, conference keynote, breakouts
Length50 to 75 minutes standard, 60 to 90 for a leadership workshop
AudienceWhole workforce, middle managers, supervisors, executive teams, and project and HR leads
TimingWorks alongside your own announcement, or a few weeks after when the reaction has settled
Not CoveredNo change methodology, maturity models, stakeholder mapping, or certification content
PrepA confidential call first. Sessions are shaped around what is actually happening, not a generic version.
Tech NeededA working microphone. Slides optional.
Travels FromOmaha, Nebraska. Speaks nationwide.
Questions

Executives and HR leaders ask these.

Do you teach a change management methodology?
No, and you should be wary of a keynote that claims to. Methodology is your consultants' and your project team's work, and the good ones are already doing it. What a session covers is the human layer underneath: what people are actually thinking, what managers are carrying, and why sound plans stall anyway. He offers no opinions on your model or your sequencing.
How much does a change management speaker cost?
It depends on the date, the travel, and how many sessions you are running. An all-staff session plus a manager session on the same day costs far less than two visits, and repeating across sites is the same economics. Send your dates and you will get a straight number back.
Our announcement has not landed well. Is it too late?
No, and that is often the better moment. A session in the weeks after an announcement, once the reaction is real and visible, does more than one delivered on day one when everyone is still stunned. The room is more honest and the conversation is more useful.
Will he say things our leadership might not want said?
He will name what the room is already thinking, because pretending otherwise is what makes these meetings fail. What he will not do is undermine your decision, editorialize on your strategy, or surprise you. Everything gets agreed in advance on a call, and the goal is to make your leadership more credible, not less.
What about our middle managers?
That is the highest-leverage session in any change. They did not make the decision, cannot alter it, and have to sell it while absorbing the reaction from their own team. Almost no change program speaks to that seat directly, and it is where most transitions are actually won or lost.
We just merged. Can this work with both workforces together?
Yes, and putting them in one room is usually the point. Two groups both quietly wondering which culture wins is a specific discomfort, and it is better addressed openly than left to the parking lot conversation.
How much do you need to know about our situation?
Enough to be useful and no more than you want to share. A confidential call beforehand covers what is changing, what has already been said, what is off limits, and what you want people walking out believing. The session gets built from that.
Can you repeat it across sites or shifts?
Yes. Multi-site organizations often run the same session several times so nobody hears it secondhand, and the economics of doing that in one trip are far better than separate visits.
How do we start?
Send your date, who is in the room, and roughly what is happening in the organization right now. You will get availability and a plan back within one business day.
Let’s Talk

Say the thing the room is already thinking.

Send your date, who is in the room, and roughly what is happening in the organization right now. You will get availability and a plan back within one business day.
Or reach out directly: info@chrissund.com  ·  402-212-5771