AI Prompt Framework · Chris Sund

Tell AI Five Things: The Five-Part Prompt

Tell AI Five Things is a five-part prompt structure Chris Sund teaches business owners: Role, Task, Details, Format, Guardrails.

It turns a vague request into a prompt that gets a usable first draft from ChatGPT or Claude. Who is it, what should it do, what should it know, what should it make, and what must it avoid. It is the framework behind every prompt in his AI workshop, Take Back Your Time with AI.

Created ByChris Sund
Five PartsRole, Task, Details, Format, Guardrails
Works InChatGPT and Claude
Taught AtMICA 2026 · NFBA 2027
Keynote Speaker●President & COO●COO of Nebula, AI Talent Sourcing●10x Revenue Growth●Inc. Regionals #3 Fastest-Growing in the Midwest●Fortune Best Workplaces Award●2026 Paris Book Festival Winner●Author of You Are Capable of More●Keynote Speaker●President & COO●COO of Nebula, AI Talent Sourcing●10x Revenue Growth●Inc. Regionals #3 Fastest-Growing in the Midwest●Fortune Best Workplaces Award●2026 Paris Book Festival Winner●Author of You Are Capable of More●
At a Glance

Five questions before you hit enter

Most weak AI results come from weak requests. “Write a quote” gives AI almost nothing to work with, so it fills the gaps with guesses. Answering five questions first gives it what it needs, and tells it what to leave alone.

1

Role

Who is it?

“Act as an estimator.”

2

Task

What should it do?

“Draft a quote.”

3

Details

What should it know?

“Use these job details.”

4

Format

What should it make?

“Create a one-page PDF.”

5

Guardrails

What must it avoid?

“Do not invent prices.”

Role+Task+Details+Format+Guardrails

The Five Parts

Each part, with two examples

The first example comes from Chris’s workshop for contractors. The second shows the same part for a dental office, because the structure works the same in any business.

1

Role

Who is it?

Tell AI who to be. A role sets the knowledge, vocabulary and judgment it brings to the task. Without one, you get a generic answer written for nobody in particular.

From the workshop · ContractorAct as an experienced estimator and customer service manager for a [your type of] contractor.
Another business · Dental officeAct as the office manager of a family dental practice.
2

Task

What should it do?

Say exactly what you want done, in one clear action. Draft, review, organize, rewrite, compare. If the task is vague, the result will be too.

From the workshop · ContractorReview the customer’s quote request and draft a response.
Another business · Dental officeDraft a reply to a patient asking what their treatment plan will cost.
3

Details

What should it know?

Give it the facts it cannot know on its own: the email, the notes, the numbers, the audience. This is where most weak results come from. AI fills missing details with guesses.

From the workshop · ContractorUse these job details. Here is the customer’s email.
Another business · Dental officeUse the treatment plan and insurance notes pasted below.
4

Format

What should it make?

Describe the finished thing: an email, a one-page PDF, a table, five bullet points, a checklist. Name the length and where it will be used.

From the workshop · ContractorCreate a one-page PDF quote with optional add-ons labeled.
Another business · Dental officeWrite a friendly email under 150 words with one clear next step.
5

Guardrails

What must it avoid?

Tell it what it must not do. This is the part most people skip, and it is the part that keeps AI from inventing prices, dates, facts or promises your business never made.

From the workshop · ContractorDo not invent prices, quantities, scope or deadlines.
Another business · Dental officeDo not quote fees or coverage that are not in the notes, and do not give clinical advice.
The Rule

If the first result is weak, add the detail you left out.

Do not start over and do not argue with it. Look at which of the five parts was thin, usually Details or Guardrails, and add what is missing. A second pass with one more fact almost always does more than a longer, cleverer prompt.

Before and After

A weak prompt next to a strong one

The same request, written two ways. The strong version takes a minute longer and saves the rewrite.

Weak prompt

“Write a follow-up email to a prospect.”

No role, no details about the deal, no length, no limits. AI writes a generic email, may invent a discount or a deadline, and it sounds like every other follow-up the buyer deletes.

Strong prompt · Sales team

RoleAct as an account executive for [your company].

TaskWrite a follow-up email to a prospect who went quiet after receiving our proposal.

DetailsThe proposal went out ten days ago. Their main concern on the last call was implementation time. Notes from the call are below.

FormatUnder 120 words, a clear subject line, and one easy question to answer.

GuardrailsDo not invent discounts, deadlines, results or customer names. No pressure language.

Common Mistakes

Three mistakes that make AI look worse than it is

Asking for 50 ideas

A long list feels productive and gets nothing done. Ask for the five that matter most, ranked, with the easiest first action for each. As the workshop puts it: do not ask for 50 ideas.

No guardrails

Without limits, AI fills gaps with confident guesses: prices, dates, quantities, credentials and quotes your business never gave it. Tell it what it must not invent, and to mark missing information instead of guessing.

Skipping human review

AI drafts. People decide. Every output that reaches a customer, an employee or a contract gets read by someone who knows the facts. The record is organized; the decisions still belong to the team.

Questions About the Framework

What is the Tell AI Five Things framework?

Tell AI Five Things is a five-part prompt structure Chris Sund teaches business owners: Role, Task, Details, Format and Guardrails. You tell AI who to be, what to do, what to know, what to make and what to avoid.

Does it work in both ChatGPT and Claude?

Yes. The five parts describe what you want, not how a specific tool works, so the same prompt runs in ChatGPT or Claude.

What should I do if the first result is weak?

Add the detail you left out. Check which of the five parts was thin, usually Details or Guardrails, and add the missing fact or limit rather than starting over.

Why are guardrails so important?

Without guardrails AI fills gaps with confident guesses, including prices, dates, quantities and claims your business never made. A guardrail such as “Do not invent prices” keeps the draft to approved facts.

Where can I find ready-made prompts that use it?

The free AI Prompt Library for Business Owners has every prompt from Chris’s workshop, grouped by six areas, each with a copy button.

Chris Sund seated with his book You Are Capable of More
The Book

You Are Capable of More

The bestselling book behind Chris’s keynotes and the 2026 Paris Book Festival winner in the How-To category. Ten principles for closing the gap between what people are doing and what they are capable of.

The AI session is about giving your people their hours back. The book is about what they do with them. At the MICA Fall Business Meetings every attendee went home with a copy.

Teach Your Team Tell AI Five Things

In the full-day format teams learn the framework and build their own workflows on real work. Tell Chris who is in the room and you’ll get a straight answer on fit and availability.

Check Availability & FeesThe Program

Keynote, half day or full day · Speaker kit, bio & headshots