Unlocking ROI
Chris Sund was featured in the American Staffing Association webinar on maximizing client and talent experience initiatives, and turning experience quality into measurable business results.
Experience is not a perk. It is a P&L line.
Chris was featured in the ASA webinar titled “Unlocking ROI: Maximizing Your Client and Talent Experience Initiatives.” The session brought staffing leaders together to look at how investing in the experience of both clients and talent produces measurable business results rather than goodwill alone.
He shared what building a people-first culture at Uniti Med has meant for client retention, recruiter productivity, and talent loyalty, and how firms can create systems that lift the experience for everyone involved, from the first recruiter conversation through placement, onboarding, and ongoing support.
The session was built to help staffing leaders treat experience as a driver of profitability and long-term competitive advantage, not simply as a differentiator to put on a website. That framing changes what gets measured and what gets funded.
What This Session Covers
Both Sides at Once
How to create strong experiences for clients and candidates without trading one for the other.
The Touchpoints
The specific moments that drive NPS, referrals, and loyalty across a staffing relationship.
Reducing Friction
Practical strategies for taking friction out of the candidate and client journey.
Measuring the Return
How to track experience-driven ROI so the investment can be defended with numbers.
Consistency at Scale
Building a culture that delivers the same quality of experience as headcount grows.
Real Examples
What people-first growth actually looked like in practice at Uniti Med.
Experience is not the thing you do after the business works. It is the reason it works.Chris Sund
American Staffing Association.
The American Staffing Association is the voice of the United States staffing, recruiting, and workforce solutions industry, and one of the most respected trade organizations in the field.
ASA represents more than 13,000 member offices, ranging from small independent firms to large national enterprises, and provides legal, research, advocacy, and professional development resources for staffing organizations across the country.
Bring Chris to your audience.
Chris delivers the same energy and depth virtually that he brings to a live stage. He is available for association webinars, member programming, and media interviews on client and talent experience.