Scaling Fast by Investing in People
Chris Sund joins hosts Larry Levine and Darrell Amy to talk about building people-first cultures, employee pride, and the leadership that fuels real growth.
What it takes to build a culture people stay in.
Chris joins Larry Levine and Darrell Amy to talk about what it really takes to build a culture people do not want to leave. He shares why valuing people, not budgets or technology, is what turns employees into raving fans.
He also walks through how that same people-first mindset helped grow Uniti Med more than tenfold in revenue in two years, landing the company at the #3 spot on the Inc. Regionals list of the fastest-growing companies in the Midwest.
Larry, Darrell, and Chris get into why the strongest cultures are built on genuinely valuing people, and how that mindset becomes a real engine for growth. Chris also shares the leadership influences that shaped the way he leads today and the habits he carried forward from them.
Inside the Episode
Culture Starts With Value
Why culture begins the moment leaders genuinely value their people.
Pride Fuels Performance
How employee pride drives stronger performance and better service.
Recognition Over Budget
Why meaningful recognition takes intention, not a big spend.
Beyond the Job Description
What it looks like to invest in people as people, not roles.
Employees as Advocates
How appreciation turns employees into passionate brand advocates.
People-First Growth
Why this culture accelerates growth, retention, and results.
It doesn’t take a big budget. It takes just a little bit of time.Chris Sund
Culture From the Heart.
Culture From the Heart is hosted by Larry Levine and Darrell Amy, the team behind Selling From the Heart. The show spotlights leaders who put people first and build cultures rooted in trust, connection, and genuine care.
Each episode features honest conversations with executives, authors, and thought leaders on leadership, culture, and growth. Available on Apple Podcasts, Spotify, and all major podcast platforms.
Culture From the Heart publishes the episode on its own site, where the show archives conversations with leaders on building culture that lasts.
Invite Chris to your podcast.
Chris shows up prepared, brings his own story, and gives your listeners something they can actually use. He respects your format and delivers conversations worth featuring.