Feature · Midlands Business Journal

Growth, Culture, and Omaha

A profile feature in the Midlands Business Journal on scaling Uniti Med, leading people-first through fast growth, and building nationally from Nebraska.

Midlands Business Journal, publisher of the Chris Sund profile feature
Publication
Midlands Business Journal
Date
February 9, 2024
Topic
Leadership & Business Growth
Format
Profile Feature
Keynote SpeakerAuthor of You Are Capable of MorePresident & COOInc. 5000 #3 Fastest-Growing in the MidwestFortune Magazine Best Workplaces Award12x Revenue GrowthMaxwell Leadership Certified CoachKeynote SpeakerAuthor of You Are Capable of MorePresident & COOInc. 5000 #3 Fastest-Growing in the MidwestFortune Magazine Best Workplaces Award12x Revenue GrowthMaxwell Leadership Certified Coach
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About the Feature

Scaling fast without losing the people.

The Midlands Business Journal profiled Chris on his work at Uniti Med and his role in building one of the fastest-growing healthcare staffing companies in the region.

The feature covered the growth trajectory that took the company up more than tenfold in revenue during Chris's first two years of leadership, earning recognition as the #3 fastest-growing company in the Midwest on the Inc. 5000 list. It also covered the culture and people-first philosophy that made Uniti Med a destination employer in the staffing industry.

Chris shared his perspective on what it takes to scale a company while keeping the human values at its core, and why Omaha has been an ideal home base for building a nationally recognized organization.

◆ The Through Line

Fast growth usually costs a company its culture. The MBJ feature works through why that trade is not actually required. The growth and the people-first philosophy were not competing priorities at Uniti Med, they were the same strategy. Building a place people wanted to work turned out to be the thing that made the scaling possible in the first place.

Key Points

What the Feature Covers

01

The Growth Story

What was behind Uniti Med's rapid scaling and its Inc. 5000 recognition.

02

People-First at Speed

How Chris leads with a people-first philosophy while scaling aggressively.

03

A Destination Employer

The culture work that made Uniti Med somewhere people wanted to stay.

04

Rooted in Omaha

Uniti Med's role in the Omaha business community and why the region works.

05

Heart-Led in a Hard Market

What it means to build a heart-led company in a competitive national market.

06

What Comes Next

Chris's vision for continued growth and impact across healthcare staffing.

You can scale a company fast. You just cannot scale it fast and pretend the people are optional.
Chris Sund
About the Publication

Midlands Business Journal.

The Midlands Business Journal is the region's most established business publication, covering the executives, organizations, and ideas shaping the Greater Omaha and Nebraska business community.

It has been reporting on Midwest business since 1975, and a feature in the MBJ remains one of the more meaningful forms of regional business recognition available to a Nebraska executive.

Midlands Business Journal publication mark
For Journalists & Editors

Feature Chris in your publication.

Chris is a sitting executive speaking from inside the industry, not a consultant reporting on it. He is accessible, responsive, and delivers on deadline.

Response within one business day · info@chrissund.com · 402-212-5771